Read the market.
Start with the customer, the economics, and the local context. Identify where the opportunity is commercially viable.
I’m Danny Park. I develop international B2B business, build market-entry operations, and turn commercial opportunities into execution across Korea and APAC.
View photo01 / SELECTED WORK
Industrial trade, Korean spirits, and travel. Experience spanning sales, supply chains, local establishment, and commercial risk.
B2B Trade & Commercial Strategy Associate
Built steel-trading pipelines serving automotive OEMs in India, Thailand, Indonesia, the CIS, and Algeria. Managed purchasing, sales, production, shipment, delivery, and claims for automotive and appliance steel.
Supported field research, due diligence, deal structuring, and P&L modeling for an approximately $15M initial investment proposal.
Expanded the ASEAN portfolio to include an OEM, a coil center, and four tier-one and tier-two suppliers. Managed FX exposure with forward contracts and monitored credit risk through daily trade-book reviews.
FROM THE TRADE FLOOR
Co-Founder & COO / Export & B2B Commercial Strategy
Built a Korean traditional-spirits export business from zero, taking ownership of B2B sales and commercial strategy. Connected distributor partnerships, export logistics, and trade marketing into an end-to-end operating model.
Generated more than $10,000 in B2B sales within three months. Developed market-entry and trade-marketing activities across Japan, Singapore, France, and the UK, including partnerships with a major Korean corporate venture.
HANSUUL / BRAND EXPERIENCE
Korean spirits, food and cultural storytelling brought together for international guests.
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Enlarge guest reviewsRegional Business Consultant
Drove APAC expansion through travel-consolidator partnerships, MICE sales pipelines, and go-to-market execution for general sales agency products.
Connected local operating requirements with regional commercial priorities across distribution, corporate meetings, incentives, conferences, and events.
Established the Korean legal entity from scratch, coordinating corporate registration, travel licensing, regulatory compliance, and tax requirements to enable local market entry.
BUSINESS / PEOPLE / PLACES
Across meetings, site visits and conversations around the table. A closer look at the people and places behind the work.
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View photo02 / HOW I WORK
I work across the commercial process, bringing context to decisions and continuity to execution.
Start with the customer, the economics, and the local context. Identify where the opportunity is commercially viable.
Bring together buyers, suppliers, and local partners. Build a shared understanding of incentives and expectations.
Translate the agreement into responsibilities, timelines, and follow-through. Keep momentum from first conversation to execution.
My experience connects international B2B sales, APAC market entry, supply-chain development, and investment analysis.
At Hyundai Corporation, I managed the interconnected realities of price, supply, logistics, and commercial risk. With Hansuul, I took that discipline into a founder’s role. Through Connexus, I applied it to establishing a local business and developing regional partnerships.
My foundation combines economics and international politics with practical research experience in foreign direct investment and corporate ESG strategy.

B.S. Economics
B.A. International Politics
View diploma
View diplomaFrom Grade 8 in Canada to university in the United States.
Grade 8

Grades 9–10Gifted Program

Grades 11–12IB Program
Highest level in the Korean regular test
Awarded August 2023Perfect score
Awarded August 2021Investment Strategy Intern / Invest Korea
Analyzed FDI performance for Invest Korea Week 2021 and tracked 325+ investment trends to support inbound-investment strategy. Supported industry investment consultations and monthly profitability reviews for 15 Invest Korea Plaza resident companies.
Strategic Planning Intern / ESG & Market Analysis
Benchmarked ESG strategies across 50+ global companies, covering GRI, EcoVadis, RE100, and COP26. Structured executive-level research on CSR, the circular economy, policy, and industrial investment opportunities.
04 / START A CONVERSATION
For business development roles, market-entry projects, or commercial partnerships, let’s talk about what you’re building.
jy.dannypark@gmail.com